The Good Idea is proud to announce its collaboration with Bocconi for the creation and launch of the new official e-stores and the Shop On Campus of Università Bocconi and SDA Bocconi School of Management.

In close partnership with Bocconi, The Good Idea has meticulously overseen every phase of the project—from strategic planning and e-commerce platform development to the operational management of both the online store and the physical retail space located at the heart of the campus.

This innovative space seamlessly integrates the digital and physical worlds, offering an exclusive collection of Bocconi-branded merchandise and gadgets. Each item is designed to celebrate the identity and excellence of this prestigious institution, providing students, alumni, and enthusiasts with a unique way to carry a piece of their Bocconi experience with them.

Shop On Campus: Campus Bocconi, Piazza Sraffa 13

E-store: Shop Università Bocconi – Shop SDA Bocconi