The Good Idea becomes a Certified B Corporation

We are proud to be part of a global movement committed to building an inclusive, fair, and regenerative economic system.

Being a Certified B Corporation means joining a community of companies that, beyond profit, meet the highest standards of social and environmental performance. B Corps are committed to generating a positive impact on workers, communities, and the environment, balancing business success with ethics, sustainability, and well-being.

B Lab is the nonprofit organization that oversees the B Corp certification and evaluates companies through the B Impact Assessment, a rigorous and comprehensive evaluation process.

With the valuable support of @REBRAIN, The Good Idea completed the B Impact Assessment™ achieving a score of 87.1 and earning the B Corp certification, after a thorough evaluation process involving all areas of the company.

The assessment covers:

🌍 Governance

The company’s value system in terms of transparency, fairness, and accountability.

👥 Workers

Policies and practices ensuring respect for employees’ rights and the enhancement of their skills and personal aspirations.

🫶 Community

The company’s ability to create value for suppliers, customers, and local communities by acting as an active social contributor.

🌳 Environment

Monitoring and reducing environmental impact across all stages of the production chain.

B Corp certification is not a finish line, but a continuous journey of improvement toward greater environmental and social responsibility.

It’s good to be B Corp.

RELATED ARTICLES